Independent hospitality studio · Galway, Ireland

You create
the experience.
We create
the journey.

Branding, websites, photography and ongoing digital support for independent hotels and restaurants, from the first Google search to the next visit.

A chef cooking over flame, photographed for the InstaPR hospitality portfolio
Behind every experience, a little craft.

The guest journey

From the first search
to the next visit.

01 Discover

How do guests find you?

Accurate hours, useful photographs and the right links help a guest move from Google Search or Maps to your door.

Google Business Profile Management

Search · Maps · Social

InstaPR hospitality photograph of a cocktail
Hospitality photography, ready for a venue’s digital channels.

02 Desire

Can they picture being there?

A photograph gives a sense of the place. A menu or room page gives that first impression somewhere useful to go.

Explore photography
RÉBH concept room page combining interior photography with room information
RÉBH: room photography in context. A self-initiated hotel concept, not an operating property.

03 Convert

Can they book or order easily?

At Capones, guests can explore the menu and reach direct ordering. We connect the website to the supported systems a business uses.

See the Capones project
Real public Capones menu and online ordering screen
Capones: the public menu-to-order journey. Connected ordering technology.

04 Experience

What do they see when they arrive?

Menus and guest information should be as clear in the venue as they are online. Practical design makes the offer easy to read and use.

Menus & print
Capones à la carte digital menu with readable menu sections
Capones: the existing digital à la carte menu. Print artwork can be scoped separately.

05 Return

What brings them back?

When the seasonal menu changes, we can update the website, adapt the artwork and refresh the Google profile within an agreed scope.

Explore monthly support
Food photography showing a plated salmon dish
Example of a content refresh, using our portfolio photography. Not a documented Capones campaign.
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In practice

Projects.

View all projects

Let’s talk

What does your
business need next?